Required Skills: Facebook Ads Manager and analytics, Instagram trends, reels, and algorithm mechanics, managing tech/ SaaS brand Instagram accounts

Job Description

Instagram and Facebook Marketing Specialist:

Job Title: Meta Specialist,

Location: Begumpet, Hyderabad.

Employment Type: Full Time,

Experience Level: Min 3+ yrs.

Instagram Specialist – SaaS & Tech Product Branding

Job Summary:
We need a visual storyteller who can grow our brand presence on Instagram through impactful visuals, reels, carousels, and stories that appeal to tech-savvy and business audiences for SaaS products (especially AI & ML Products).

Responsibilities:

• Create and manage Instagram content calendars for multiple brands.
• Design and post visually appealing carousels, reels, and infographics.
• Use trending audio and hashtags to drive engagement.
• Collaborate with designers and developers to promote SaaS updates and features.
• Analyze insights and grow real, engaged followers.
• Lead generation strategy preparation through paid and organic.

Requirements:

• 3+ years of experience managing tech/ SaaS brand Instagram accounts.
• Proficiency in Canva, Adobe Suite, or similar tools.
• Strong understanding of Instagram trends, reels, and algorithm mechanics.
• Ability to write crisp, engaging copy for captions and stories.
• Familiarity with scheduling tools like Later or Buffer.
• Ability to deliver quality work with fast turnaround times and meet aggressive deadlines.

Facebook Marketing Specialist – SaaS and B2B Services

Job Summary:
We are hiring a Facebook-savvy marketer to manage organic and paid campaigns for our SaaS solutions. This role involves brand building through consistent engagement and audience targeting.

Responsibilities:

• Plan and post daily content, including product updates, blogs, and behind-the-scenes.
• Run Facebook Ads for lead generation and product awareness.
• Manage Facebook groups (if applicable) and community engagement.
• Track performance and tweak strategy based on results.
• Work with marketing to ensure brand consistency across posts.
• Lead generation strategies through organic and paid.

Requirements:

• 2-3 years of experience in Facebook marketing for tech/SaaS.
• Solid understanding of Facebook Ads Manager and analytics.
• Skilled in creating compelling ad copies and graphics.
• Experience in driving conversions through B2B campaigns.
• Ability to juggle multiple brand accounts efficiently.
• Ability to deliver quality work with fast turnaround times and meet aggressive deadlines.

📩Apply Now!

If you are interested in the above position, please share your updated resume at pavan@varundigitalmedia.com.